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BuzzFeed's Social Ad Strategy: Banner Ads Fail

1,807 views · Published 31 May 2013 · 3:08 · Indexed 27 September 2026

Channel: Bloomberg Originals · 2013 · News & Politics

May 31 (Bloomberg) -- The New York Times looking to imitate the business models used by startups such as BuzzFeed, is considering letting advertisers sponsor more stories on its website, two people with knowledge of the situation said. Buzzfeed President Jon Steinberg speaks with Jon Erlichman on  Bloomberg Television's "Bloomberg West." (Source: Bloomberg)

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BuzzFeed's Social Ad Strategy: Banner Ads Fail

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