Optimizing for trust

128 views · Published 8 April 2017 · 38:32 · Indexed 20 September 2026

Channel: International Journalism Festival · 2017 · News & Politics

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What if news organizations optimized every part of the operation for trust rather than speed? How would that change our products, our processes -- what, when and how we publish? How would optimizing for trust change the way we approach social media? How would that change the way we engage with readers? This panel will posit just such a future, and what optimizing for trust could mean for us.
Con: Jennifer Brandel (co-founder and CEO Hearken), Mandy Jenkins (head of news Storyful), Aron Pilhofer (Temple University), Aron Pilhofer

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