SI-Defier LUX Beverly Hills Edition Campaign Shoot | Inside K-Swiss Ep. 013

483 views · Published 18 December 2018 · 3:00 · Indexed 28 October 2026

Channel: K-Swiss · 2018 · Gaming

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In this episode of Inside K-Swiss, our team goes to the luxurious estates of Beverly Hills to shoot our next campaign. Inspired by the cult movie "Cruel Intentions" Marketing Director Patrick Buchanan leads the vision to showcase one of our most forward thinking shoes from the archives, the Si-Defier Lux Beverly Hills edition. 

The K-Swiss Si-Defier LUX is an updated lifestyle version of a 90’s retro-tennis silhouette that has been revamped with modernized colors and materials, for advanced style on or off the court. 

‘Inside K-Swiss’ is a weekly vlog that offers an inside look into K-Swiss, and the group of people working on a fast-paced turnaround of the storied sneaker brand.

Shop collection http://www.kswiss.com/beverlyhills

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