Look Who it Was Random video

Merchandise for Authors With Melissa Addey

1,027 views · Published 11 December 2016 · 39:28 · Indexed 6 November 2026

Channel: The Creative Penn · 2016 · Education

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http://www.thecreativepenn.com/blueprint
Melissa writes historical fiction, nonfiction and magazine articles. She has a master's degree in innovation and has worked in product and packaging development as well as business mentoring. In 2016, she has been working as Leverhulme Trust's Writer in Residence at the British Library based in the business and intellectual property center and her latest book is Merchandise for Authors: Engage your readers while increasing your income.
    Why merchandise matters for authors
    The difference between products and merchandise
  Unique ideas for merchandise that Melissa has seen
    Mistakes to avoid with merchandise
    Where to find designers and others to help with creating merchandise
    Intellectual property issues to watch out for when creating merchandise
    Recommendations for where to get merchandise and products made
    Merchandising clauses in contracts to watch out for

You can find Melissa at www.MelissaAddey.com and on Twitter @MelissaAddey

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