How XR can save our "shrinking attention spans" | Mahmoud Mattan | TEDxDetroit

2,888 views · Published 17 October 2018 · 9:54 · Indexed 4 October 2026

Channel: TEDx Talks · 2018 · Nonprofits & Activism

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The true scarce commodity of the near future will be human attention. Let's investigate how XR (which includes virtual reality and augmented reality) will have a huge impact on the future of commerce, entertainment, education, transportation, communications, ​and even elections. Mahmoud “Moody” Mattan is the Co-founder & CEO of BrandVR, a no-code AR/VR platform. Previously, he founded PowisVR, a multi-million dollar virtual reality headset manufacturer. Before that, he led investments in Meta, Sidecar, and Genius at Fenox Venture Capital. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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