Can the "Share a Coke" Social Experiment Backfire?

369 views · Published 7 July 2014 · 3:25 · Indexed 21 October 2026

Channel: Geekazine · 2014 · Science & Technology

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This week I focused on the "Share a Coke" campaign. Each bottle of Coke with a different name on it. I couldn't find my name, but I also debated whether to get a Coke. Could this affect Coke sales? Would you buy a Coke with someone else's name on it? Would you Share a Coke?

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