What Lead Magnet Is Best For Getting More Subscribers?

112 views · Published 2 November 2012 · 5:41 · Indexed 19 October 2026

Channel: Rocky Tapscott · 2012 · Howto & Style

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In this video I'll show you the best Lead Magnet you can use to get more subscribers for your newsletter.

It boils down to this - Work out where your prospects are now, where they want to be (what OUTCOME do they really want), and what's stopping them from getting there, and give them something in exchange for their email address that starts moving them towards the place they want to be.

To do this you should create a 'Lead Magnet" such as a Special Report, White Paper, Video, mp3 Audio, Webinar or whatever it is that is going to get your readers started on the path towards where they want to be.

This is sent immediately after they subscribe to your newsletter and confirm their email address.

You should always use double optin to minimise the chances of getting spam complaints, even if you do lose a few people because they don't confirm their email address. If you offer a great Lead Magnet, people will want to confirm their email address to get it.

The way to maximise your chances of people confirming is to have the confirmation link also be the link they click on to download the Lead Magnet.

So your confirmation email wording should be something like:

Please click the link below to confirm your email address and download [Lead Magnet Name].

And if they won't confirm their email address, they are probably not going to buy from you anyway, so who cares.

Get in touch here https://localwebsolutions.com and let me know if you'd like more info

Take care,

Rocky Tapscott
0418 788 482

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