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Ari Herstand - What is the New Music Business? | ASCAP EXPO 2018

1,283 views · Published 19 December 2018 · 3:04 · Indexed 20 October 2026

Channel: ASCAP · 2018 · Entertainment

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http://www.ascap.com/expo What does success mean in today's music industry? Because it definitely isn't defined the same way as it was just 10 years ago. Should you strive for a record or publishing deal? Should you live on the road? Should you focus on licensing? Should you work on building a die-hard fan base? Should you hibernate in the studio writing, producing and submitting your work? How can songwriters/artists actually make money in today's industry? 

In this clip from the "What is the New Music Business?" panel at the 2018 ASCAP EXPO, Ari Herstand speaks explores some of these questions to give songwriters, producers and artists concrete ways to succeed with a music career.

The ASCAP "I Create Music" EXPO returns to Hollywood, May 2-4 2019, promising three straight days of information and inspiration. Register now to learn, expand your network and Write Your Truth: http://www.ascap.com/expo

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