Webinar: ‘Big Data’ – Converting Hype to Real Business Outcomes

152 views · Published 23 December 2015 · 1:01:35 · Indexed 27 September 2026

Channel: AIM Network · 2015 · Science & Technology

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Is Big Data just a hype? That’s a question that crosses the mind of many people. The reason being that the real measure of any technology is the business outcomes it can have. In that context, many organisations start on the journey of Big Data but really hit the stumbling block in the business outcomes it can have. A lot of it to do with having the right data architectures, right use cases and the right kind of user mapping to the different layers of the data architecture. If done correctly, Big Data ceases to be a hype and starts delivering real business outcomes. 


Vivek Ratna – Country Director, HP Big Data Platform 

Vivek Ratna has over 16 years of experience in IT and telecom industry, bulk of which has been spent in HP. Prior to the current role in HP, he was the Enterprise Account Manager handling few of the largest corporates in India in the telecom space. Prior to HP, he worked in Reliance Communications as part of their national strategy team and also in Wipro and HCL Infosystems. 

Vivek has an engineering degree from IIT, Kharagpur

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