Look Who it Was Random video

Alex Wills, Amanda Feve, Blake Harrop & Emily Hinks | TNW Conference 2018

285 views 路 Published 18 June 2018 路 29:29 路 Indexed 6 November 2026

Channel: TNW 路 2018 路 Science & Technology

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For an industry that prides itself on creativity and innovation, advertising isn't always great at predicting the future. With major tech companies entering the space, many brands taking their creative in-house, and consultancies building out their own creative arms, agencies are facing unexpected competition from all sides. Then again, challenges come with great opportunities. How are three leading agencies taking this on and adapting to a new industry climate? What are the building blocks of the agency of the future, and how does one stay relevant for clients, consumers, and creative talent?

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