Look Who it Was Random video

YouTube Metrics That Matter Most 2018

534 views · Published 19 March 2018 · 6:34 · Indexed 25 October 2026

Channel: Drost Video · 2018 · Howto & Style

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YouTube is adding 3 new metrics that matter most in YouTube Analytics: Impressions, Click-Through-Rate, and Unique Viewers. In this video I explain what these metrics mean and how you can use them to measure your video reach on YouTube.

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Resources
Traffic sources for impressions
https://support.google.com/youtube/answer/7578115?hl=en

Creator Blog Post About YouTube Metrics
https://youtube-creators.googleblog.com/2018/03/youtube-studio-better-insights-new.html

Understanding your video reach on YouTube
https://creatoracademy.youtube.com/page/lesson/analytics-impressions

Viewers reached report
https://support.google.com/youtube/answer/7577916

Measure your video reach on YouTube:  Impressions, impressions click-through rate, and unique viewers on YouTube
https://support.google.com/youtube/answer/7577430#impressions

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