FESPA Webinars: PSP Marketing: Why niche target audiences connect more powerfully - FESPA TV

95 views · Published 26 November 2012 · 54:34 · Indexed 21 October 2026

Channel: FESPA · 2012 · Science & Technology

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This 45-minute session with FESPA author and print buyer-turned consultant Matthew Parker, Director of Print and Procurement Ltd, to hear how to get inside your buyers' minds, including deep insight on:

• Why niche target audiences connect more powerfully
• Why good marketeers never talk about their companies
• How to get powerful copy written for you in 20 minutes flat Find out more at http://www.fespa.com

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