Steve Edge on Dan Martin's WWF-themed helmet for the Tour of Beijing

847 views · Published 9 October 2014 · 1:43 · Indexed 12 November 2026

Channel: WWF International · 2014 · Nonprofits & Activism

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Legendary East London-based designer Steve Edge talks about the WWF-themed POC helmet he's designed for Garmin-Sharp's Dan Martin to wear in the Tour of Beijing in 2014.

The helmet is being auctioned off to raise vital funds supporting WWF's conservation work around the world.

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