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What is Conversion Optimization? | Conversion Optimization Training Video | Simplilearn

2,734 views 路 Published 8 September 2015 路 28:24 路 Indexed 20 September 2026

Channel: Simplilearn 路 2015 路 Education

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In this video, Bryan Eisenberg provides an introduction to Conversion Optimization.Through Conversion Optimization, Bryan teaches you the in's and out's of landing page optimization, its benefits, and the steps to follow to continually improve conversion rates. Learn what it really means to focus on the consumer, and identify opportunities to create a positive online user experience that will motivate them to take action. Because bringing traffic to your site is only half the puzzle. Getting visitors to purchase, register, or otherwise engage is the next step.

In this video you will learn to:
    Focus on continually improving your user's experience
    Balance your data to make better decisions
    Optimize your site for users and test your strategies
    Design models and tests for different types of personas
    Improve your corporate metabolism and boost profits

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