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CLIPMANIA | Fans Taste Fame in Music Videos

736 views · Published 21 September 2008 · 3:19 · Indexed 20 September 2026

Channel: DW News · 2008 · Entertainment

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The Internet has brought popstars and fans closer together. The fans get all the latest news, can see all the videos available and every once in a while chat with their idols. The stars get direct feedback from the people who listen to their music. Some even go one step further and ask their fans to help them produce their videos.

That's exactly what German band 'Wir Sind Helden' did for their single 'Die Konkurrenz'. They were so impressed with the results they edited around fifty of the amateur clips together along with some of their own efforts to make the official music video. 
Another German band who's taken uo the idea is Die Fantastischen Vier. In autumn 2007 they held a competition for fans to produce their own video for their single "Ichisichisichisich". There were over 250 entries and the winner pocketed 44.444 euros. 
But it's not only in Germany, British band 'Ben's Brother' song also became an Internet hit after they used footage made by their fans. Even major international recording artists like Radiohead are encouraging their fans to get creative.

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