Reid Bigland wants Alfa Romeo to be more than a niche brand | 2017 Detroit Auto Show

1,529 views · Published 11 January 2017 · 5:38 · Indexed 29 October 2026

Channel: CNET Cars · 2017 · Autos & Vehicles

Watch on YouTube

We talk with the head of the Italian brand to get the skinny.

Subscribe to Roadshow: http://bit.ly/1Z3Ff7G
Visit us online at http://www.TheRoadshow.com 
Twitter @Roadshow : https://www.twitter.com/Roadshow
IG @RoadshowAutos : https://www.instagram.com/RoadshowAutos
Facebook: https://www.facebook.com/RoadshowAutos/

More from this channel

• 1:40 New 2017 S90 revealed at Detroit auto show isn't forgettable like its predecessor

  CNET Cars

  2,535 views · 11 January 2016

• 1:24 BMW adds M Power to the X4

  CNET Cars

  2,652 views · 11 January 2016

• 1:24 BMW's most affordable M may just be its purist

  CNET Cars

  3,349 views · 12 January 2016

• 2:10 Porsche gives the Turbo and Turbo S more power in Detroit

  CNET Cars

  3,856 views · 12 January 2016

• 2:01 Hyundai finally jumps on the premium brandwagon

  CNET Cars

  1,740 views · 12 January 2016

• 21:09 Live from Detroit (AutoComplete Ep. 1)

  CNET Cars

  1,716 views · 14 January 2016

• 1:40 Mercedes-Benz takes a big step towards an autonomous driving reality

  CNET Cars

  1,324 views · 20 January 2016

• 10:54 Talking tech with Ford CTO Raj Nair from the Detroit Show Floor

  CNET Cars

  820 views · 20 January 2016