Preventing Link-Based Penalties - Whiteboard Friday

2,342 views · Published 2 August 2012 · 9:22 · Indexed 3 October 2026

Channel: Moz · 2012 · Science & Technology

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Google's algorithm updates in the last year or so have really been focused on higher-quality results. That means that if you own a site with low value for users or lots of content copied from other sites, things are gettting harder and harder.  In this Whiteboard Friday Rand covers how to avoid Google penalties for suspicious links - penalties which can cause your rankings to drop or disappear altogether.

Check out the blog post for the full video transcript: http://www.seomoz.org/blog/preventing-linkbased-penalties-whiteboard-friday

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