Look Who it Was Random video

Personality Assessment | Kamran Saeed | TEDxIMSciences

1,015 views · Published 11 December 2018 · 11:35 · Indexed 2 October 2026

Channel: TEDx Talks · 2018 · Nonprofits & Activism

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Personality assessment, the measurement of personal characteristics. Assessment is an end result of gathering information intended to advance psychological theory and research and to increase the probability that wise decisions will be made in applied settings (e.g., in selecting the most promising people from a group of job applicants). The approach taken by the specialist in personality assessment is based on the assumption that much of the observable variability in behaviour from one person to another results from differences in the extent to which individuals possess particular underlying personal characteristics (traits). The assessment specialist seeks to define these traits, to measure them objectively, and to relate them to socially significant aspects of behaviour. Kamran Saeed has more than 30 years of corporate exposure in multinationals such as Emerck (Germany), SnowBrand (Japan) and national enterprising organizations. His leadership role spans over 15 years in leading sales & marketing, managing a team of over 250 people. He has achieved significant success through brand acquisition, co-branding, contractual marketing and business realignment. He is a certified Franklin Covey Trainer. His command on areas such as strategic envisioning, redefining marketing strategies, field operation management, sales strategies formulation and operational systems development makes him an indisputable champion in the learning and development fraternity. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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