STORYBOARD- Kartik Sharma, CEO- South Asia, Wavemaker

374 views · Published 19 November 2018 · 8:39 · Indexed 30 September 2026

Channel: CNBC-TV18 · 2018 · People & Blogs

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Founded in 2017 from the merger of MEC and Maxus,  WPP’s media, content and technology agency Wavemaker recently turned one. On this occasion, Kartik Sharma, CEO - South Asia, Wavemaker, spoke to Storyboard’s Ankita Saxena about their journey so far and how are they copying with fragmentation of media measurement & helping the marketers navigate the treacherous consumer journey.

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