How to Fight ‘vemӧdalen’ | Nikon's #ElevateTheEveryday Challenge
4,981 views · Published 19 November 2015 · 2:52 · Indexed 28 October 2026
Channel: Nikon Europe · 2015 · People & Blogs
To combat ‘vemӧdalen’ - the frustration of photographing something amazing when thousands of identical photos already exist - and to find beauty in the banal, Nikon challenged four expert photographers from across the globe to #ElevateTheEveryday and transform ordinary car parks into sensational scenes using the Nikon D750 http://nikonlife.eu/events/elevate-the-everyday/ Chosen for their proven ability to find the beauty in things that have little aesthetic or artistic value, these pros demonstrate how with the right equipment, ability and mind-set, photographers can create visually striking imagery from the most seemingly boring environments. Find out Alastair Philip Wiper’s thoughts on creating cinematic images out of a secluded car park in Copenhagen for his #ElevateTheEveryday challenge https://www.youtube.com/watch?v=a5FMiPf3W90 and what was in his kit bag https://www.youtube.com/watch?v=v7_zQEw4fHQ