TechConnect:12 Silicon Valley: Mike Weir presents "IT Purchasing Goes Social"

314 views · Published 5 December 2012 · 15:47 · Indexed 26 September 2026

Channel: LinkedIn · 2012 · Travel & Events

Watch on YouTube

Did you know that 4 out of 5 IT decision makers use social networks for business purposes? In fact, 73% of them have engaged with a vendor on social. Hear more about the pervasive impact of social on IT purchasing and what marketers must do to adapt, in this groundbreaking study by LinkedIn and Forrester.

More from this channel