Gimmick (1959)

427 views · Published 18 May 2018 · 29:04 · Indexed 25 September 2026

Channel: A/V Geeks 16mm Films · 2018 · Education

Watch on YouTube

A young ad exec gets to run a small town newspaper and learns how the Bible can help him do the right thing and succeed. Features a lot of character actors. Part of a TV series maybe. In "Gimmick," a struggling newspaper editor, Bill Adams, faces the challenges of declining circulation and advertising as he takes over the Greenwood Herald from the tired old editor, Mr. Todd. With the support of his wife and a desire to revitalize local pride, Bill aims to address community issues and improve the paper's influence. He battles against financial difficulties, a tempting job offer, and opposition from local merchants while striving to implement a new policy focused on the welfare of Greenwood. Ultimately, Bill's commitment to the community and ethical journalism helps him navigate the challenges.

Keywords
newspaper, editor, community, advertising, struggles, ethics, local pride, financial difficulties, journalism, Greenwood

We digitized and uploaded this film from the A/V Geeks 16mm Archive. Email us at [email protected] if you have questions about the footage and are interested in using it in your project.

More from this channel