Look Who it Was Random video

Social Media Presence - Top 7 Reasons to Use Social Media To Market Your Business

91 views · Published 12 June 2012 · 2:48 · Indexed 23 September 2026

Channel: Drost Video · 2012 · People & Blogs

Watch on YouTube

Social Media Presence - Top 7 Reasons to Use Social Media To Market Your Business
http://www.drostdesigns.com/social-media-presence/

Like many of you I'd been ignoring social media to promote my my business for many years because I had enough on my plate and didn't want to waste time on something that may not work. Besides, many business people complained it took up too much of their time and wasn't generating profits from it.  

Why did I change my mind?

Recently I joined a private Facebook group involved in video marketing and have learned a lot from interacting with people in the group. Also search engines now take into account social signals when ranking websites. Some search engines even include Twitter and Facebook comments in their result pages. 

Here are the top 7 reasons why I use social media to help promote my website design business:

1. Inexpensive
2. Build a community
3. Know where your customers are hanging out online
4. Engage in conversations with your target market
5. Competitive research
6. Increase search engine rankings
7. Build your online reputation

Let's look at the first top reason..

1. Inexpensive

The only cost is your time because you need to still create accounts and fill in profile information then engage in conversations with the people in your group. The beauty of this marketing method is that you can compete with large companies in your niche because you have the knowledge and flexibility to engage with potential clients.

2. Build a community

Customers tend to purchase products from people they know like and trust so if you build a community of followers they will more likely trust your product recommendations. 

The same goes for building an email list where you send out a regular newsletter. You build long term relationships with the people on your list. 

3. Know where your customers are hanging out online

To market a product or service you need to know where your potential customers are hanging out online. Observe what they are talking about, questions they are asking and frustrations they are experiencing. This will enable you to find a targeted audience that is already talking about your niche so you won't have to look for new customers.

And now I'd like to invite you to read the remaining Top 4 Reasons to Create a Social Media Presence to Market your business by clicking on the link below.

Thanks for watching.
http://www.drostdesigns.com/social-media-presence/

More from this channel