Seamless Commerce for Enterprise
701 views · Published 3 October 2018 · 2:39 · Indexed 3 October 2026
Channel: Capgemini · 2018 · Science & Technology
Businesses selling to other businesses (B2B) must start to think like their business-to-consumer (B2C) peers. And to succeed in today’s experience era, they must all be digital. This is more than just e-commerce—it’s about exploiting and leveraging new business models for direct and channel selling, using appropriate technologies to adopt a 360-degree view of the customer journey. Capgemini sees it as providing a B2Me experience—one in which you know where your customer is at every stage of their purchase journey, in their channel of choice, enabling you to provide them with relevant, contextual information. Capgemini’s Seamless Commerce for Enterprise offer supports companies as they transition to this new digital B2B model, enabling customer insights to be captured and connected across all channels. For more information: https://www.capgemini.com/service/seamless-commerce-for-enterprise
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