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Olympism in Action Forum - Working Zone 11

228 views · Published 12 October 2018 · 1:30:52 · Indexed 21 October 2026

Channel: IOC Media · 2018 · Sports

Fan of the Future

Sports are timeless, yet with each generation, innovation and changing social dynamics have altered and enhanced how fans experience them. 

Today, sports fans no longer just watch and cheer – they analyse, critique and connect with their teams in real time. With widespread technological advances, including those in the areas of connectivity, portability, livestreaming, mobile and social video, sports fans are consuming media in different, evolving ways. 

Fanbases are becoming diverse, more active, more influential, and are demanding better and unique stadium experiences. Are teams, leagues, sponsors and right holders ready to adapt to these wide-ranging changes?  

Facilitator: Donna de Varona, Olympic Champion, Emmy Award Winning Broadcaster & Member of the IOC Women in Sport Commission, United States

• David Aufhauser, Managing Director, Intel Sports, United States
• Jean-Briac (JB) Perrette, President & Chief Executive Officer, Discovery Networks International, United Kingdom
• Andres Polo, Vice President, Global Innovation Marketing, Visa Inc., United States
• Dan Reed, Vice President, Global Sports and Media Partnerships, Facebook, United States
• Gary Zenkel, President, NBC Olympics and Operations and Strategy, NBC Sports Group, United States

Olympism in Action Forum - Working Zone 11

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