Look Who it Was Random video

Talking Loud and Clear

115 views · Published 7 August 2017 · 1:24:04 · Indexed 10 November 2026

Channel: Beach TV CSULB · 2017 · Education

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Everything we do sends a message. Whether verbally, through body language or even mood boards, we find ways to communicate our emotions and ideas to others. Designers have another way to convey emotion and ideas -through sketching. Not only do we use it to communicate but we also use it to think, to explore and evaluate concepts. We can do rapid idea generation, or deeper concept exploration in ways thinking alone couldn’t do. We think on paper.
Paul explores the different methods of sketching to aid thinking, and explain some of the psychology behind it. He also shares his personal journey and what role ideation, sketching and communication has played throughout his career.
Paul Hatch is CEO of the Chicago branch of industrial design and user experience firm TEAMS Design, which he opened in 1998. TEAMS Design now has five branches and has been awarded over 1000 Design awards.
In 2013 he chaired the International Design Conference in Chicago themed ‘Breaking The Rules’. In 2014 he founded Design House, a non-profit with a mission to help revitalize local manufacture. Paul is also known for founding and running an extreme debate event called Fight Club, which the New York Times called “A Designer Slugfest”.
Paul is co-author of two books about the impact of Design and Technology on business. In April 2009, Hatch was the third design professional ever to be awarded the IDSA Midwest Honors for Outstanding Achievement, and in 2013 received the ‘Extreme Volunteerism Award’ from the IDSA!

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