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Lost and found -- an invitation into design co-creation | William To | TEDxWanChai

2,454 views · Published 29 September 2014 · 11:37 · Indexed 13 October 2026

Channel: TEDx Talks · 2014 · Nonprofits & Activism

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This talk was given at a local TEDx event, produced independently of the TED Conferences. 
As one of the principal drivers of the PMQ redevelopment initiative, William To shares his experience of championing Enterprising Creativity (turning Creativity to Business) to transform a historical compound and develop it into a unique hub of broad appeal to serve the evolving creative industries. Before revitalisation, PMQ was built in 1951 as the Police Married Quarters. In November 2010, the Hong Kong SAR Government announced the plan to preserve the site for the use of creative industries.

William To is the Creative and Programme Director of PMQ, a newly launched creative platform for design entrepreneurs located in the heart of Hong Kong.

Before spearheading one of the most successful redevelopment initiatives in Hong Kong, William spent 18 years working in the advertising industry. In 1992, he founded his own agency, Vision Integrated Communications Ltd, and later became a brand consultant, helping clients launch their brands and products in Hong Kong and China. Since 2005, William has been the senior consultant at the Hong Kong Design Centre, where he is responsible for their flagship events—Business of Design Week (BODW), Knowledge of Design Week (KODW) and Design for Asia Awards (DFAA 2006-08).

Since August 2012, William has worked with PMQ, where he heads up ambitious and innovative efforts in creating programmes to inspire, connect and collaborate with Hong Kong’s local design community.

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