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CWIN18 Telford: Conversational commerce – Amol Khadikar

75 views · Published 25 October 2018 · 18:56 · Indexed 11 October 2026

Channel: Capgemini · 2018 · Science & Technology

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Amol Khadikar – Customer Transformation Researcher, Capgemini 

Conversational commerce – consumers purchasing products and services via voice assistants like Google Assistant and Amazon’s Alexa – is so much more than an additional channel in an omni-channel world. It promises to be a curator of services and experiences that intelligently meet needs and engage consumers emotionally – anytime, anywhere.

This video will provide insight into the consumer interest in conversational commerce and its implications for businesses, derived from research conducted by Capgemini’s Digital Transformation Institute. Drawing on a survey of over 5,000 consumers from the US and Europe, the research found that voice assistants are about to revolutionise commerce and become a dominant mode of consumer interaction.

Amol is a manager at Capgemini Invent and a part of the Digital Transformation Institute – Capgemini’s research team on all things digital. Amol leads research pursuits in key areas such as artificial intelligence, digital customer experience, data privacy, and automation.

Filmed at the CWIN18 UK event in the Telford ASE.

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