The Bull is Back
748 views · Published 8 July 2008 · 3:54 · Indexed 20 September 2026
Channel: Autoline Network · 2008 · Autos & Vehicles
It took guts to launch such a radical car back in 1986, but Ford rolled the dice. Luckily their bet paid off and the Taurus became an instant hit. People were drawn to its sleek, aerodynamic shape and it flew off dealer lots. In fact, it didn't look like anything that had ever rolled out of Detroit. But in 2006 Ford would discontinue the Taurus because of falling sales. Through the '90s they hadn't invested enough money in the car and buyers turned away from the once popular sedan. But the nameplate had at least one champion in Dearborn and the car was revived in 2008.
