Anirudh Shah Founder & CEO at 3LOQ Labs - Cypher 2018

344 views · Published 9 October 2018 · 29:24 · Indexed 1 October 2026

Channel: AIM Network · 2018 · Science & Technology

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Leveraging AI to build customer habits, boost engagement and reduce churn

www.analyticsindiasummit.com

Join Anirudh Shah (Founder & CEO, 3LOQ Labs) to learn how his company 3LOQ is solving the problem of customer churn with machine learning technology. 3LOQ addresses this challenge by deploying proprietary machine learning algorithms to analyze billions of data points and map out dynamic feature recommendations to reinforce repeated usage of a product. The end result? Reduced churn with high customer engagement for businesses. 3LOQ partnered with a leading Indian bank to implement an AI-based solution to increase adoption of their digital channels. The project yielded impressive results, including: · A reduction in customer churn · An increase in digital banking transactions · An increase in users who made four or more transactions per month In this knowledge talk, Anirudh Shah will share his company's experience of building a holistic AI solution with the client, as well as major takeaways for businesses seeking to do the same.

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