You Can't Type a Concept: Why Keywords Still Matter Presented by Dr. Pete Meyers

405 views · Published 5 October 2018 · 36:06 · Indexed 25 September 2026

Channel: Moz · 2018 · People & Blogs

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Google is getting better every day at understanding intent and natural language, and the path between typing a search and getting a result is getting more winding. How often are queries interpreted, and how do we do keyword research for search engines that are beginning to understand concepts?

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