Maximum Feasible Misunderstanding: Insurance Innovation and Real Reform (Jay Gellert)

149 views · Published 24 January 2011 · 17:43 · Indexed 28 September 2026

Channel: USC · 2011 · Education

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The USC Schaeffer Center for Health Policy and Economics hosted a conference Oct. 22, 2010, titled, "Health Reform and the Economy: Are They Good for Each Other?" Conference panels examined critical reform issues related to reducing costs, improving quality, ensuring innovation and changing health care delivery. The assembly of renowned speakers from government, academia and industry presented different views -- some were concerned that health reform will not control costs, while others believed that incentives in the new health law for more robust information technology and provider payment reform will begin to bend the cost curve.

In the panel titled "Insurance Innovation: How to Succeed after Reform," panelists Michael Chernew, Jay Gellert (presentation: "Maximum Feasible Misunderstanding: Insurance Innovation and Real Reform") and Joel Hay discussed the challenges and opportunities health insurers face in the new environment. Focusing on key insurance provisions of the new law, the question was raised as to whether insurers will continue to practice selection strategies. In contrast, the potential for insurers to keep coverage affordable by innovating in areas such as value-based insurance design and outcomes-based provider payment was also explored.

Learn more about the University of Southern California: http://www.usc.edu

Learn more about the USC Schaeffer Center for Health Policy and Economics: http://healthpolicy.usc.edu/

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