Webinar Registration Page - 3 Keys to Maximize Attendance

384 views · Published 4 July 2016 · 23:35 · Indexed 20 September 2026

Channel: Jason Whaling · 2016 · Education

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Maximize your conversions and boost webinar attendance by designing the ultimate webinar registration page. Your page needs to have 3 key elements in order to be successful.

In this video, Jason outlines the three keys to a high converting webinar registration page, and why you actually don’t want to only focus on landing page conversions. Whether you’re driving cold traffic from Google and Facebook ads, or from a warm e-mail list, you need to entice the right viewers to sign-up.
Your webinar registration page needs to do two things. First it needs to alienate everyone except of those who this webinar is perfect for. Second you want to create curiosity around the presentation. By focusing on the right people, your webinar registration page will boost your webinar conversions.

A common mistake most webinar hosts make is focusing on maximizing webinar registration page conversions at any cost, not realizing they are actually hurting their webinar performance. Following the three keys in the video, your webinar registration page conversions will build trust with your viewers, differentiate you from your competition and ultimately increase your show up rates. 

Following the three keys, communicate benefit, introduce the presenter, and enroll the viewer your attendees will be on board with who you are, what your offering, and committed to spending and hour listening to what you have to say. You’ve put a lot of work into your webinar, so now it’s time to make sure you get the right people to show up and listen. 

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