Short Story Long #97 - CHANGING THE SNEAKER GAME I John Geiger

3,586 views · Published 25 April 2018 · 1:10:12 · Indexed 3 October 2026

Channel: Short Story Long · 2018 · Entertainment

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John Geiger went to college to become a school teacher, received his degree in Criminal Justice, moved to New Jersey to work with NFL Jets Cornerback Darrell Revis & ended up changing the sneaker game with his custom "Misplaced Checks" Air Force One.  John left Pittsburgh for an opportunity he couldn't pass up and worked his way to the top of the sneaker culture.  John cofounded the clothing brand "Diet Starts Monday" and continues to released limited shoes through John Geiger Co.

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