Look Who it Was Random video

Definition of Social Media - Patrick Schwerdtfeger

126 views · Published 17 October 2009 · 0:58 · Indexed 20 September 2026

Channel: Orange County Real Estate: Patrick Schwerdtfeger · 2009 · Science & Technology

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http://www.SocialMediaVictories.com/

Patrick Schwerdtfeger defines social media as any platform that facilitates communication between users.  This is a linear progression with static websites coming first, web 2.0 websites coming second (with user generated content) and social media platforms coming third.  It's all about facilitating the conversation and all social media platforms attempt to do so.

This video was recorded on August 15, 2009 in Berkeley, CA.  It was part of a full-day workshop entitled Social Media Victories  Real Businesses, Real Campaigns, Real Results which focused on how entrepreneurs, small business owners and self-employed service professionals can leverage Twitter, LinkedIn, Facebook and YouTube to grow their businesses.

Patrick is the author of Webify Your Business  Internet Marketing Secrets for the Self-Employed (2009) as well as Make Yourself Useful  Marketing in the 21st Century (2008).  You can purchase the latest book on Amazon but you can also get it for free at the following website.

http://www.WebifyBook.com/

By subscribing, you will receive one chapter via email each week for a year.  You should know that the book also includes 6 chapters that are not in the email course and the book also has a step-by-step action guide at the end of each chapter.  The email course does not have those itemized to-do lists.

This video is about the progression of web platforms over the years.  First, there were static websites that spoke to visitors.  Second came the web 2.0 platforms that allowed visitors to speak back to the website with their user generated content.  Third is social media, speaking to visitors, allowing them to speak back and facilitating the conversation between users.  It's a linear progression.

Patrick is a sought-after professional speaker who has spoken in Canada, the United States, Europe and South America.  He speaks about leadership on todays social internet, small business marketing and the opportunities of our changing information economy.  Call 510-282-4115 to inquire about speaking fees and scheduling.

Patrick Schwerdtfeger, Champion of the Modern Entrepreneur

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