Watch Wars: Tag Heuer to Take on Rival Apple

1,540 views · Published 22 December 2014 · 1:29 · Indexed 22 September 2026

Channel: Bloomberg Originals · 2014 · News & Politics

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Dec. 22 -- It's been a tough year for luxury watches in Asia: Beijing's anti-corruption drive, the slowdown in China, and the Occupy Hong Kong protests all conspired to cool the market. But the president of LVMH's watch division says it's the start of a new era for luxury timepieces. Bloomberg's Angie Lau spoke exclusively to Jean-Claude Biver about the future of luxury watches, and the rising digital challenge.

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