Talking about all the M cars with BMW North America CEO Ludwig Willisch

1,903 views · Published 22 January 2016 · 10:07 · Indexed 20 October 2026

Channel: CNET Cars · 2016 · Science & Technology

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The M2 was one of the darlings in Detroit, and BMW's Ludwig Willisch tells us why sports cars are so important to the American market.

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