Tim Holtz and LaDorna Eichenberg, Found of Sizzix CHA 2017
1,944 views · Published 25 January 2017 · 1:20 · Indexed 29 October 2026
Channel: CraftTestDummies · 2017 · Howto & Style
Here's an outtake of my Sizzix booth tour where Tim and LaDorna Eichenberg surprised me! LaDorna is the founder of Ellison/Sizzix. Tim told me after this video that she had the idea for the first die cut while she was a teacher. Her husband went into their garage and created a die and the first die cut press system! She drove all the way out to Arizona from California to see what she has started and how the industry has grown! How awesome is that and what a treat for us craft test dummies! *I apologize for the sound; I had my personal mic on and didn't think at first to take it out since I was surprised!*
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