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How Much Time Do You Spend Writing And How Much Time Marketing?

1,847 views · Published 5 July 2018 · 7:06 · Indexed 27 October 2026

Channel: The Creative Penn · 2018 · Education

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Today I’m talking about a common question I get asked all the time - how much time do you spend writing and how much time on marketing? 

- Assumes the job of a writer is just writing, but it has always included marketing

- Marketing generally IS writing - whether it's blogging, prepping for a video or a podcast, or writing social media, writing text is the cornerstone of marketing. It can also be creative.

- The question implies that only the 'writing' side is valid, whereas marketing can also achieve some of the goals of writing e.g. many people who have found my videos and audio podcast useful have not read my books, but I have still been useful on their author journey. Content marketing, in particular, can achieve the goals of writing – education, entertainment, and inspiration. 

- Organizing your time is about splitting it into creative blocks and marketing blocks. I'm a morning person so I create in the mornings and the rest of the day is for marketing and business admin tasks (and the rest of life!) I had a day job for the first 5 years of writing (2006 - 2011) and I would get up at 5am and write before work, then do marketing tasks in the evening, splitting the weekend days into two as well. 

For more marketing tips, check out How to Market a Book, available in ebook, print, and audiobook formats: http://www.thecreativepenn.com/howtomarketabook/

You can also get your FREE successful author Blueprint at http://www.TheCreativePenn.com/blueprint 

If you have any questions, please do leave them below in the comments and I’ll answer them and maybe add them to my list for future videos.

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