Marketing versus Operations: which is most important for business?
3,900 views · Published 16 March 2013 · 6:15 · Indexed 23 October 2026
Channel: Orange County Real Estate: Patrick Schwerdtfeger · 2013 · People & Blogs
http://www.patrickschwerdtfeger.com/sbi/ Most people believe the biggest obstacle to success in business is logistics or operations. It's not. The biggest obstacle to success is marketing. Without a realistic marketing plan, your business idea is guaranteed to fail. How are you going to take your business to market? How are you going to find new customers? How are you going to grow revenue? Those are the most important questions in business. Anyone can figure out logistics. And if you don't know how, you can hire someone who can. But without good marketing, you have no business!
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