Young Talents From China | YI LIFE | YI Action Cam | YI

168 views · Published 15 July 2016 · 3:30 · Indexed 22 September 2026

Channel: YI Technology · 2016 · Howto & Style

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Subtitle
The reason why you struggling with your problems is because you do not find a good reason for those you really want to express
When you can find the problems and you know exactly how to solve problems
Then you will not feel that awkward, and for every details
Find a reason, I always feel that designs have their only reasons, to design is to solve the problem
This is our logo for MAJORELLE
There is a French artist named Jean Majorelle, he has a private garden in Marrakech, Morocco
Blue tone, you can view it like a desert oasis
Later, Yves Saint Laurent and his wife bought it
Then they fled Paris. They got inspiration from the garden
This is a brand story and I hope the brand can incorporate more
Different spirit, that kind of spirit I like
You can have lots of styles, doesn’t necessary to be fixed  
But these different styles are rea, real is something you really want to express
How I choose to express the real? The fashion. You may choose photography
Ultimately to the same spiritual world we seek
The spirit of my work is to pursue a state of romance romanticism
But I can not be subject to one kind of minor petty individualism
But one day we will make it, but still a long way

We will have a showroom (exhibition) We will be presenting it in an appropriate manner
I'm Ginger I am the designer and founder of Majorelle
When I was younger, I have many hobbies just like other young people
Music, photography, travel art. I’ve done a lot of things
In college I was the co-founder of the school's climbing club
Why I finally choose the road of independent designing  is may be getting older, there is no way back
I will stick to it, it’s a lot of fun
Whether creation itself or a lot of interesting friends I encounter
MAJORELLE

YI LIFE
YI LIFE Introduction
YI LIFE is a “video magazine” which meets artists, designers and other innovators to understand better their inspirations and creative process. YI zine is synonymous of seeking inspiration for new young creators. Founded in 2015 by YI's branding team, it gives you some insights about life, culture and style of new generations.

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