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Why SodaStream won’t advertise at the SuperBowl | Fortune Live

398 views · Published 7 February 2015 · 3:31 · Indexed 30 September 2026

Channel: Fortune Magazine · 2015 · News & Politics

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SodaStream CEO Daniel Birnbaum tells Leigh Gallagher why he doesn’t recommend advertising at the Super Bowl and discusses the brand's recent controversy over its factory in the West Bank.

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