Another example of advertising of future? Part I of Widgetbucks

92 views · Published 5 March 2009 · 10:09 · Indexed 20 September 2026

Channel: Fast Company · 2009 · People & Blogs

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In another example of how advertising is changing, Widgetbucks is a performance-based ad technology with 26, 000 publishers. Two terabytes of data every day flow through its system. Whew. Matt Hulett, CEO, gives me a tour of his offices in Seattle, WA -- he used to work at Real Networks. This is part I, in the second part of our interview he shows us how it works.

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