Fashion & Luxury Goods in the Digital Era

3,063 views · Published 18 March 2016 · 2:51 · Indexed 10 November 2026

Channel: IESE Business School · 2016 · Education

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Chloé's President Geoffroy de la Bourdonnaye and Harvard Prof. Ryan Raffaelli were amongst industry experts who joined Prof. Fabrizio Ferraro to discuss brand identity, the power of social media, and playing catch up with technology at the IESE 16th Fashion & Luxury Goods Industry Meeting.

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