Festival of Marketing: Mark Ritson on why Facebook needs TV | Marketing Media Money

618 views · Published 21 October 2018 · 7:27 · Indexed 7 October 2026

Channel: CNBC International Live · 2018 · News & Politics

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Mark Ritson says TV isn't dead, far from it... there's a battle for the big screen in our living rooms. Plus, why marketers need to think about longer term brand strategies.

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