ANC Shoptalk: Mobile Marketing in the Philippines | Part 1
696 views · Published 5 April 2011 · 11:11 · Indexed 27 September 2026
Channel: ANC 24/7 · 2011 · Howto & Style
In the world of marketing... It's all about capturing the ever mobile consumer in whatever platform he is on. This trend created the need for more innovative campaigns that are accessible on your cellfone, tablet or netbook. And here in the country... One group is at the forefront of everything that has to do with mobile marketing... That's the internet and mobile marketing association of the Philippines. Guests: HANS ROXAS CHUA, President, Internet & Mobile Marketing Association of the Philippines MANNY FERNANDO, Chairman, Mobile Marketing Conference 2011 JOJIT ALCAZAR, Co-Chairman, Mobile Marketing Association Philippines Council ROGER FILOMENO, Research & Development Specialist, My Mega Mobile March 31, 2011 Host: Ria Tanjuatco Trillo Executive Producer: Martha Vinzons Associate Producer: Maia Yco-Luna Writer: Koreena Tulio Guest Coordinator: Aiza Lumbuan Researcher: Charina Trinidad Director: Rommel Pedrealba Subscribe to the ABS-CBN News channel! - http://bit.ly/TheABSCBNNews Visit our website at http://news.abs-cbn.com Facebook: https://www.facebook.com/abscbnNEWS Twitter: https://twitter.com/abscbnnews Instagram: https://www.instagram.com/abscbnnews #ANCShoptalk #Shoptalk #ANCNews