Look Who it Was Random video

Standing Out From the Crowd with Sal Cincotta

754 views · Published 1 July 2018 · 6:48 · Indexed 25 October 2026

Channel: Behind the Shutter · 2018 · Education

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Those who have been here from the beginning know that Shutter and ShutterFest came out of nowhere. The photography education space is a very crowded one. But we knew what everyone else knew. The powers that be were getting too comfortable and content. Education and speakers were getting stale. We all knew it, but no one wanted to talk about it. Not to mention, the industry was going through massive change in its demographics. Once dominated by males, the industry was changing. Women were making their way into the industry by the busloads. This created both chaos and opportunity in the industry. 
 
There is opportunity everywhere. With this opportunity, Shutter Magazine was born. Six years later, here we are. ShutterFest is without a doubt one of the most loved photography conferences out there. Again, born from opportunity. 
 
Shutter and ShutterFest do something really well: They stand out from the crowd. They are different. They are in your face. They make you stand up and take notice. The question you should be asking is: How do I apply some of these guiding principles to my own business?

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