Pete Koomen (Optimizely) | TNW Conference | Turning a moral crisis into a win
716 views · Published 31 May 2016 · 23:39 · Indexed 4 November 2026
Channel: TNW · 2016 · Science & Technology
After four years, thousands of customers, and hundreds of thousands of A/B tests, the Optimizely team discovered that they and all of their competitors were doing statistics wrong. Co-founder and CTO Pete Koomen tells the story of turning a startup moral crisis into a win. You'll learn valuable lessons about what to do when your company values conflict with your short-term interests.
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