The Downside of Higher Prices

501 views · Published 13 February 2012 · 3:23 · Indexed 28 September 2026

Channel: The Wall Street Journal · 2012 · News & Politics

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Major holidays always have a dramatic impact on how merchants and their suppliers price their goods and services; Valentine's Day is no exception. Sales of roses on that day are expected to account for a quarter of the entire year's sales and prices are expected to rise more than 25 percent as a result. Accenture's Tom Jacobson on The News Hub discusses why this pricing strategy may not be a good idea in the long-term. 
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