John Johnson Virtual Roundtable: How Can Data Help Storytellers?
133 views · Published 24 February 2014 · 3:24 · Indexed 21 September 2026
Channel: Future of StoryTelling · 2014 · Entertainment
Today's Hangout will link computational social science closer to storytelling than ever before. John S. Johnson and Debika Shome of Harmony Institute will tell us about the new tools that are allowing storytellers to accurately asses the emotional impact of their narratives. We'll discuss how to effectively measure the impact of stories, and how to use this information to give your next story the contagious nature it needs to go viral. As an added bonus, the hangout will also feature a preview of Harmony Institute's new Impact Space Software, which enables users to track how an audience responds to content. Learn how technology can be used to make your stories measurably more impactful, and submit your questions to our panel of experts in realtime, right here on Google Plus. In addition to establishing Harmony Institute, a nonprofit interdisciplinary research center dedicated to revealing the influence of entertainment, Johnson is the Co-Founder and Chairman of Johnson Research Labs, an organization that develops creative and cutting-edge technologies. He also co-founded buzzfeed.com, one of the fast-growing media websites today, along with EyeBeam, the nonprofit art and technology incubator. Shome joined Harmony Institute from Columbia University's Center for Research on Environmental Decisions, where she served as Assistant Director from 2005 to 2009. She is also the coauthor of The Psychology of Climate Change Communication, released in November 2009. Virtual Roundtables feature a different FoST speaker every Wednesday at 12:30pm EST, as part of an ongoing weekly series. Check out the full line-up of speakers and topics on our website here: http://futureofstorytelling.org/fost-virtual-roundtables/
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